The Imagination Tree Store | An alternative to Elf on the Shelf

The Imagination Tree will be exhibiting at London Toy Fair 2020. Stand number: GH07.

The Kindness Elves

The Kindness Elves are magical friends who love nothing more than to sprinkle kindness and joy wherever they go!

This simple, yet powerful, idea of spreading kindness amongst kids has become incredibly popular with parents and teachers alike.

Meet the Kindness Elves

Sensory Invitations to Play Cards

These Sensory Invitation to Play cards are the tool every parent and teacher has been waiting for!

Packed full of 52 brilliant sensory activities and recipes, they are perfect for toddlers to school aged kids and will keep you inspired for a whole year of play!

Come and Play

The Imagination Tree Play Lab

This is our brand new play ideas membership site. It is everything you need to raise the happy, creative, independent kids we all strive for!

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Let customers speak for us

from 315 reviews

Kindness lessons

My granddaughter and I play with our sweet elves and during that time I model examples of kindness.

Kathy Hawkins

01/17/2020

The Kindness Elves™ Set

Kindness Advent Calendar ePack

Jonelle Wuttke

01/15/2020

Kindness Advent Calendar ePack

Kindness Elves in Illinois (USA)

I teach music in Illinois (USA). The librarian and I have teamed up to bring reminders of kindness into our school. Each of us have a pair of Kindness Elves in our classrooms. The students LOVE this new addition. They love to come in and read what the new kindness card says to do to spread kindness in our school, in their homes, and in our community!

Amanda Bellerud

01/14/2020

The Kindness Elves™ Set

Great product...

Maryanne Shipp

01/14/2020

Kindness Advent Calendar ePack

Product rebiew

Cute! Postal service slow to US but that’s not their fault,
.

Laura Reindl

01/14/2020

Christmas Kindness Family Bundle

Fabulous idea

Can't wait to encourage my children to be kind with these elves

Louise Silk

01/13/2020

Christmas Kindness Family Bundle

Very Sweet

I purchased these as a gift for my daughter who teaches first grade. As kindness is an ongoing theme in her room, I thought the students would enjoy seeing them and use them in various activities in the classroom. My daughter immediately began thinking about using them for letter writing activities. I know I would have enjoyed them in my own classroom.

Marmylady

01/13/2020

The Kindness Elves™ Set

Wonderfully done

I just found your book by way of fun-a-day.com. I’m really happy I did...this book looks so bright and cheery...I will order it shortly, but I live in Canada and it probably won’t be here for Valentines. I’ll just read it as a wonderful learning experience when it arrives☺️.

Debb

01/13/2020

The Story of The Kindness Elves Book

Invitations to Play Activity Cards

Becky Wold

01/13/2020

Invitations to Play Activity Cards

Amazing and Fast Delivery!

I had heard through a friend how amazing these cards were, and now I have my own sensory invitation cards I’m so happy. The quality is amazing and I can’t wait to start creating with them as my guide. As I work as TA (primary school) I think the children I work with will also benefit.

Thank you so much x

Ginny Dagg

01/11/2020

Invitations to Play Activity Cards

Funtime

This is the second set I’ve purchased due to showing my first set of so many times I ended up giving it away to a teacher as she liked it so much . I replaced mine with another bought set as I is them a lot with my children ages from 12months to 5 years very useful.

val bushby

01/11/2020

Invitations to Play Activity Cards

Great resource

I’m a teacher and now a parent of a 3year old and 3 month old. Always looking for ways to entertain and this does exactly that. My 3 year old loves the activities that we try. Even bought for friends to try with their kids.

Rachel

01/09/2020

Invitations to Play Activity Cards

Adorable

Super cute set. Excited to use with the kids next Christmas season

01/09/2020

Little Kindness Parcel

Spreading Kindness

The kids loved having the Kindness Elves visit and we loved that the Kindness Elves reminded us to be kind, especially during the holidays. The Elves were well made and the bundle has everything you need to get started. This is one tradition that we will definitely keep. It was simple and we could make it as elaborate as we wanted on some days. We hope to be able to get more different elves since we have 4 children that would each like to have their own. The kids were sad when the Elves left but look forward to seeing them again soon. Hoping to spread kindness around the world...

Cathy Mach

01/09/2020

Christmas Kindness Family Bundle

Kindness elves.

The bundle was delivered promptly. The package was beautifully presented and everything was in perfect order. Very happy.

Clare

01/08/2020

Christmas Kindness Family Bundle

Amazing products

Beautiful resources and packed lovely. I’m looking forward to using them along with my kindness elves and story book which was a previous order - 😊 thank you.

michelle

01/08/2020

Kind Classroom: A Teaching Resources ePack

Took ages to arrive so couldn't use it this Christmas!

Looks lovely but I'm afraid I couldn't use it this year as it took much longer to arrive than stated. Arrived a couple of days before Christmas so I just had to put it away for next year. A bit disappointing

Lisa Aherne

01/07/2020

Christmas Kindness Family Bundle

This unique gift was for a class of 6 & 7 year olds. The teacher used it to promote kindness amongst her children and to reinforce the idea of kindness towards others in our community and world.

Paula Robertson

01/07/2020

Christmas Kindness Family Bundle

Very cute story!

My kids loved it and are totally hooked on the Kindness Elves now!

Heather S

01/07/2020

The Story of The Kindness Elves Book

Activity Cards

Our children absolutely love these wonderful cards! We have had so much fun making things together as a family! Thank you for making such a fun, great quality product! 😊

Saarah Scoggins

01/07/2020

Invitations to Play Activity Cards

Perfect for 4 year old

My 4 year old son loved waking up each morning to see the elves and it was such a special tradition to start!

Monica Ballon-Kalinowski

01/07/2020

Little Baby Elves

Amazing!!

This is such a thoughtful gift for kids to get excited about kindness - making sure others are included and it feels just as good to give as it does to get. This has sparked great conversations and considerations for all people.

Joan Vinci

01/07/2020

Christmas Kindness Family Bundle

Greatest lil' Elves

These elves are the most darling little elves! It came with so much stuff to help with the acts of kindness. The elves are well made, they come with a darling little house along with hearts and instructions. The kids loved the book that came with it along with the hearts and magic glitter. The kids and I love thinking of acts of kindness and waiting to see if the elves are going to have another project for them to do. I would highly recommend this to anyone.

Monique Jesiolowski

01/06/2020

Christmas Kindness Family Bundle

Amazing

Absolutely amazing gift! Kindness elves helped spread plenty of Kindness throughout our household

Sean

01/06/2020

The Kindness Elves™ Set

Invitations to Play Activity Cards

Sarah Lerman

01/03/2020

Invitations to Play Activity Cards

The Kindness Elves

We loved the story of sharing kindness- definitely something everyone young and old should be involved with...
The illustrations were also quite lovely!

Kathy Haller

01/03/2020

The Story of The Kindness Elves Book

Fantastic!

Bought these for my nephew for Christmas and was amazed! Such good value for money, worth every penny. Excellent, sturdy and large cards. Bright & attractive. User friendly & so many ideas to keep the little ones entertained all year! I was so impressed, I put them on my daughters wish list too & we can’t wait to get started. Speedy delivery, good communication with the seller. I would 100% recommend to anyone!

Helen Perry

01/02/2020

Invitations to Play Activity Cards

No review yet

Sorry but I cannot review your curriculum yet because I have not used it! I was waiting for my little Kindness Elves. It was delivered at the wrong address. My neighbor said she left it in my mailbox but I never saw my package!! 😣😞

Micheline Whissel

01/02/2020

Kind Classroom: A Teaching Resources ePack

Kindness Elves

Gorgeous little elves in their home. My girls loved them. Hoping they encourage kindness throughout the year as they visit us several times. Highly recommend.

AJ Blake

01/01/2020

The Kindness Elves™ Set

Getting Our Creativity On

My husband and I wanted to do more sensory play but we often get stuck for ideas. Scrolling through a heap of websites takes time, whereas having this book as an immediate reference means we waste no time getting into the activity

Carrie T

01/01/2020

Invitations to Play Activity Cards

Little Baby Elves

Cheryl High

01/01/2020

Little Baby Elves

Great way to embrace the Christmas spirit

My kids had fun doing the kind acts and finding the elves every morning. A great spin on the normal elf on the shelf !

Gaelyn

01/01/2020

Christmas Kindness Family Bundle

Kindness

The Kindness Elves helped encourage my students to be more aware of kind deeds for others and actually commit to doing more kind deeds for each other and their teachers. Great resource.

5th grade

12/31/2019

Kind Classroom: A Teaching Resources ePack

Kindness Elves, kindness babies and book

After having a naughty elf for a few years I discovered these wonderful Kindness Elves I love the sentiment of them. They are very well made and will be well loved in the years to come. My children thoroughly enjoyed doing various different activities with them guidinng them along.

The customer service we received was second to none and i would highly recommend using Anna and the Imagination tree. When I was having trouble with an extra on my order they went above and beyond to help me out.

Lyndsey Wood

12/31/2019

The Kindness Elves™ Set

Amazing

This is a fantastic product. The quality is amazing and I love all the ideas provided. I am going to use these all year in my class since the kids are really struggling with kindness

Katherine Lorenz

12/31/2019

Classroom Bundle Pack

I still haven’t received from Etsy it’s been almost a month

Brandy Selvaggio

12/30/2019

The Kindness Elves™ Set

family tradition

loovee this new take on a christmas tradition that is versatile through out the year not just for christmas time.
I love how its a gentle reminder and grounding experience for our littles to be excited about

Rose Finlayson

12/29/2019

Christmas Kindness Family Bundle